PacWest Alliance Partners with Smart Harbor to Offer Suite of Digital Solutions to its Agencies

PacWest Alliance Insurance Services, Inc., a professional insurance agency cluster serving agents located throughout California, announced today that it has appointed Smart Harbor, the digital technology solutions provider for insurance agents, as a Preferred Partner. As part of the partnership, Smart Harbor will offer PacWest agencies a variety of digital solutions, including web site and SEO, meeting technology, and CRM, all designed to advance the agents’ competitiveness and grow their books of business.

Smart Harbor’s products are designed to enable insurance agents to compete in the evolving digital marketplace, from building digital storefronts and increasing online engagement to managing workflows, identifying and accessing top leads, and managing prospect relationships from initial contact to close.

“Most independent agents understand the need to implement digital technologies, but they often are resistant because solutions can be complex and hard to use. That is why we have chosen Smart Harbor as our partner – they provide agents with tools that are simple and intuitive,” said Lyle Eroh, Chief Operations Officer of PacWest. “Several of our PacWest member agencies have already signed up with Smart Harbor, and a few more are currently in the process. They have all said that Smart Harbor’s implementation process is painless and look forward to using these solutions to improve their websites, target marketing capabilities, and expanded social media.”

“The insurance industry is experiencing a digital revolution, and independent agents need to implement technologies that provide the on-demand service clients require,” said Jason Walker, Managing Partner of Smart Harbor. “We are excited to partner with PacWest Alliance to offer its agents the ability to create digital infrastructures that grow and expand with their businesses, while making them more effective in a competitive marketplace.”

About PacWest Alliance Insurance Services, Inc.

PacWest Alliance Insurance Services, Inc. is a California based insurance cluster that provides a managed environment for its members to maximize growth and profit while maintaining complete independence and ownership.