Smart Harbor Integrates Smart Digital with HawkSoft’s Insurance Agency Management System

Independent Agents Can Process New Business Faster and More Efficiently with Seamless Interface

COLUMBUS, OH (November 28, 2018) Smart Harbor, the digital technology solutions provider for insurance agents, announced that it has integrated Smart Digital with HawkSoft’s agency management system. Smart Harbor’s digital ecosystem provides agencies with mobile-responsive websites, automated smart forms, chat, automated social media content distribution, local market SEO, online directory listings, and email marketing solutions. The integration with HawkSoft’s agency management system allows sales opportunities, including prospect information, quoting and policy requests to populate HawkSoft seamlessly, enabling agents to process new business faster and more efficiently.

Smart Harbor’s announcement follows the recent introduction of its Smart Producer solution which provides a guided, personalized mobile shopping experience.

The HawkSoft integration is part of Smart Harbor’s vision to create a digital ecosystem of agency solution providers that connect the entire customer journey for the agent enabling them to conduct business more cost efficiently.

“Today we work with more than 1,100 independent agencies that seek ease of doing business through website enhancements that include integration with their agency management systems. HawkSoft’s total focus on customer service and enabling the next generation of insurance processing for its agency customers made it an ideal partner for us,” said Jason Walker, Smart Harbor’s managing partner.  “Our goal is to simplify insurance buying for the digital generation by providing easy-to-use, effective and value-based solutions that enable insurance agencies to compete.”

“HawkSoft’s platform helps thousands of agencies retain more policyholders, grow their book of business, and run their operations with sanity and more efficiency,” said Rushang Shah, Director of Marketing at HawkSoft. “Smart Harbor’s integration with our platform allows agencies to build intelligent websites that integrate directly into the HawkSoft platform. Agencies can use this, for example, to collect leads on their website and automatically assign to agency staff to engage using HawkSoft’s marketing tools.”

About Smart Harbor
Smart Harbor provides digital technology solutions for trusted advisors, empowering them with industry-specific tools to grow their businesses. With a specific focus on insurance and deep industry expertise, Smart Harbor offers mobile, web and SEO, and data and analytics capabilities, enabling insurance agencies to compete effectively in the constantly changing digital world. Today, Smart Harbor serves more than 1,100 independent agencies that represent over 100 carriers, bringing them the right technical expertise, customer service focus and industry knowledge to enable agencies to grow their businesses, create markets for new products, and retain the most profitable customers. Visit Smart Harbor at www.smartharbor.com.

About HawkSoft

Since 1995, HawkSoft is a leader in management systems for agencies that want effective workflows and a delightful experience for staff and policyholders. We take pride in being independently owned and answerable to agencies that rely on our system to power their insurance business. Created by independent agents, HawkSoft continues to evolve as a cutting-edge system that powers thousands of agencies. Learn more at www.hawksoft.com/story/.